The News
The Cocktail Collection has launched single-serve can versions of its pre-mixed cocktails, designed for easy summer enjoyment. The cans are 100ml ready-to-drink cocktails made with premium spirits from brands like Ketel One Vodka, Bulleit Bourbon, and Crown Royal. The new format includes fan-favorite drinks such as the Ketel One Vodka Espresso Martini and the Bulleit Old Fashioned. The product is intended for single-serve occasions and is available for use in coolers, beach bags, or as host gifts.
Spirits Distribution has announced the launch of 100 ml ready‑to‑drink cans under its Cocktail Collection, featuring Ketel One Vodka, Bulleit Bourbon and Crown Royal. The launch is slated for summer 2026 with nationwide availability across U.S. retail outlets.
The collection will be sold in three formats: individual cans at an SRP of $4.99, four‑pack singles at $18.99, and a mixed six‑pack at $25.99. Industry data show the ultra‑premium ready‑to‑serve segment grew over 49 % year‑over‑year in 2023, underscoring consumer appetite for high‑quality, convenient cocktails.
Because of its premium price point and single‑serve format, distributors will need to balance shelf space with a higher unit cost. Retailers may consider pairing the cans with mixers or featuring them in cocktail‑shaker displays to drive trial. On‑premise operators can use the cans as a low‑pour, ready‑to‑drink option that preserves brand equity while offering convenience.
Ketel One’s copper‑pot stills, Bulleit’s high‑rye mash and Crown Royal’s triple‑mash maturation are highlighted in the marketing to emphasize heritage alongside convenience. A 2023 Drizly consumer trend report found that nearly a quarter of respondents said they would drink more at home rather than in bars, suggesting stronger off‑premise demand for such products.
Original Press Release
Just in time for summer, The Cocktail Collection is bringing its most-loved pre-mixed bottled cocktails into an all-new single-serve can format. Designed for the moments that define the season—from rooftop hangs that turn into dinner to beach days that stretch into sunset—The Cocktail Collection Mini Cans make enjoying a premium cocktail easier than ever.
The Cocktail Collection Mini Cans are 100ml ready-to-drink cocktails crafted with premium spirits from iconic brands, including Ketel One Vodka, Bulleit Bourbon, and Crown Royal, designed for single-serve occasions. Each can delivers the same bartender-quality recipes found in The Cocktail Collection's bottled lineup, now perfectly portioned in a sleek, single-serve format.
The new launch brings an elevated serve into everyday occasions, expanding where cocktails can show up without sacrificing convenience or quality. Whether packed in a cooler, nestled into a beach bag, or brought along as an easy yet thoughtful host gift, the mini cans are made for effortless summer gatherings.
The lineup features some of the brand's fan-favorite classics: Ketel One Vodka Espresso Martini, Ketel One Vodka Cosmopolitan, Bulleit Old Fashioned, Bulleit Whiskey Sour, and Crown Royal Black Cherry Whisky Sour.
“The best moments happen when people come together—and making a cocktail shouldn't get in the way. The Cocktail Collection was built on the idea that a bar-quality cocktail should be easy to enjoy anywhere,” said Peter Sundry, Brand Director of The Cocktail Collection. “This launch is about meeting people where they are gathering most this summer, with a delicious cocktail that tastes freshly made and is ready to enjoy with the crack of a can.”
Whether enjoyed straight from a chilled can or poured into a glass, the mini cans offer flexibility for the season's most memorable occasions. Just chill, open, and enjoy.
The Cocktail Collection Mini Cans are available nationwide in three formats: individual 100ml cans (SRP: $4.99), single-flavor 4-packs (SRP: $18.99), and a mixed variety 6-pack featuring three flavors (SRP: $25.99). For more information on The Cocktail Collection and where to purchase, visit thecocktailcollection.com or follow along on Instagram and Facebook.
Must be 21+. Please remember to enjoy responsibly.
Sources consulted (web research):
- The Cocktail Collection Makes Summer Cocktailing Even Easier With New…
- Cocktail Collection Rolls Out Single Serve Can Series
- The Cocktail Collection Makes Summer Cocktailing Even Easier With New…
- 22279723
- Ready To Serve Cocktail Segment Showing Strong Early Growth
- Ready To Drink Cocktail Brands Are Vying To Be The Next Spiked Seltzer
Source: BevNET