Badger Bevs Unveils Cucumber Celery & Yuzu Lime in June for Bar Convent Brooklyn
Badger Bevs Debuts Two New Flavors Ahead of Bar Convent Brooklyn - relevant news for the beverage industry.
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Featured Industry Press Analysis
Spirits Brand Jägermeister Launches Orange Variant in U.S., 33% ABV, $22.99
Jägermeister has launched a new orange-flavored version of its iconic spirit, designed to be shared and enjoyed ice cold, with a citrus-forward twist.
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Dunamis Spirits Accelerates 2026 Retail Momentum, Expands Folds of Honor Tie‑In
Dunamis Premium Spirits Reports Accelerated Retail Growth Entering 2026; Expands National Partnership With Folds of Honor - relevant news for the beverage industry.
Hibiki Launches Global Campaign with Actress Anna Sawai and Chiso Kimono House
The House of Suntory launches a global campaign for Hibiki Whisky, highlighting Japanese artistry through whisky, nature, and kimono art with the help of actress Anna Sawai and a historic kimono house. NEWS_SUMMARY: The House of Suntory announced the debut of Hibiki Whisky’s first global campaign titled “The Masterpiece of Japanese Artistry” on May 11, 2026. The campaign features actress Anna Sawai as the Global Ambassador, wearing a kimono from the Chiso kimono house, and includes a cinematic film drawing parallels between kimono-making and whisky blending. The campaign also incorporates a butterfly motif inspired by Japan’s landscapes and Hibiki’s signature color. FAQS: [{
Industry: Cloudland at McLemore Launches Auld Alliance with Savor by Valor
Cloudland at McLemore Resort in Northwest Georgia has launched Auld Alliance, a Scottish-French restaurant, in partnership with SAVOR, featuring a new menu crafted by three Scottish chefs with French training.
Industry First Zero‑Sugar, Electrolyte‑Infused THC Drinks by Better Than Booze
Better Than Booze Disrupts the THC Beverage Category with Industry-First Zero-Sugar, Electrolyte-Infused Hemp Drinks - relevant news for the beverage industry.
Round Barn Distillery Opens Lighthouse Series with Watchman Barrel-Strength Bourbon
Southwest Michigan’s Round Barn Distillery debuts the Lighthouse Series with Watchman, an eight-year barrel-strength bourbon bottled unfiltered in a run of 804 hand-numbered bottles.
Spirits: Artisan Casks 2026 Holds 32y Macallan, 30y Laphroaig, 34y Mortlach
Artisan Casks, a private cask program from The Artisanal Spirits Company, is launching its 2026 portfolio featuring rare whiskies like a 32-year-old Macallan and a 34-year-old Mortlach.
Spirits Brand ALB Vodka Secures Publix Distribution Across Southeast
ALB Vodka has expanded into Publix stores across the Southeast, marking a major retail milestone for the brand.
Spirits: Jägermeister Launches Limited‑Time Orange Variant, 33% ABV
Jägermeister has launched a new limited-time citrus flavor, Jägermeister Orange, that brings a fresh twist to its iconic brand with a focus on summer energy and social moments.
Unwell Energy Debuts Limited‑Edition Red, White & Blueberry at Target May 10
Unwell Beverages Kicks Off the Summer with the Launch of “Red, White, and Blueberry” Energy - relevant news for the beverage industry.
Olia Launches Wefunder for First RTD Olive Leaf Tea, 14× Green‑Tea Antioxidants
Olia has launched a new iced tea with olive leaf extract, offering more antioxidants than green tea and aiming to be a functional beverage with wellness benefits.
Shirley Temple Protein Soda Debuts, 10g Protein, 3g Prebiotic Fiber, Zero Sugar
PRODA has launched the world’s first Shirley Temple protein soda, combining nostalgia with nutrition by offering 10g of protein and 3g of fiber in a zero-sugar, sparkling beverage.
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