Tilray Launches Popsicle Hard Beverages to Boost Spirits Distribution
Tilray is partnering with Popsicle to launch adult beverages in flavors like Hard Cherry and Hard Grape, bringing a nostalgic childhood treat into the spirits market with 5% ABV.
Industry Press Analysis - Tagged "Spirits"
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Blue Lot Bourbon Names Darryl 'Truck' Bryant as Brand Ambassador
Blue Lot® Bourbon has appointed Darryl 'Truck' Bryant as brand ambassador, leveraging his local ties and basketball background to boost the ultra-premium bourbon's presence in West Virginia.
Horse Soldier Bourbon's Liberty Edition Boosts Spirits Industry Impact
Horse Soldier Bourbon has released a limited edition called Liberty Edition, a 13-year-old Kentucky straight bourbon that's only available in 1,776 bottles and is priced at nearly $800. The release honors the U.S.'s 250th anniversary and donates to the Statue of Liberty Foundation.
Apothecary Opens in 2026 Blending Pharmacy and Cocktail Artistry
Apothecary Cocktail Lounge is opening in May 2026, blending the science of pharmacy with the artistry of cocktails to create a space focused on care and precision.
Autumn Nethery Promoted to Lead Jeptha Creed's Growth Strategy
Autumn Nethery has been promoted to Vice President of Operations at Jeptha Creed, a women-owned bourbon brand celebrating its 10th anniversary. She'll now lead all operations, including the distillery and visitor center, as the company looks to grow.
Cheech & Chong's Hemp THC Drinks Expand Spirits Distribution Reach
Cheech and Chong’s Global Holding Company is teaming up with Breakthru Beverage Group to bring their hemp-derived THC drinks to more shelves, using the distributor's wide network to reach more people.
IWSC 2026 Returns to Kentucky for Global Spirits Judging June 1-6
The International Wine & Spirits Competition is returning to Kentucky for its third annual Spirited Judging, this time expanding to include gin, vodka, rum, and liqueurs from across the U.S., in addition to whiskey and RTD spirits.
Rancho La Gloria's New Classic Cocktails Boost Spirits Distribution Impact
Rancho La Gloria is expanding its lineup beyond margaritas with a new collection of classic cocktails, including the Cosmopolitan, Lemon Drop Martini, and Espresso Martini, all hitting shelves nationwide with high ABV and premium flavor.
Dust Bowl Distillery Launches Blackberry Lemonade Moonshine RTD
Dust Bowl Distillery is launching its first ready-to-drink cocktail, a Blackberry Lemonade Moonshine that blends real fruit flavors with their signature smooth moonshine in an 8% ABV format. It's available in 12oz cans and designed for on-the-go drinking.
Spirits Market Surges to $198 Billion by 2032 on Craft Mixology Wave
The liqueur market is booming, with premium products and craft mixology driving growth toward a massive valuation by 2032,
Jake Norris Unveils Curated Barrel Project for Spirits Industry Expansion
Jake Norris, the master distiller behind Stranahan’s and Laws Whiskey House, is launching a new whiskey project called The Curated Barrel Project, featuring a 7-year-aged bourbon finished in specialty barrels, with the first release set for April 2026.
UNBRIDLED SPIRIT Reimagines Bourbon for Celebration Culture
UNBRIDLED SPIRIT is a new bourbon brand created by India Robinson, a Kentucky-born Black founder who wants to position bourbon as the drink of celebration, not just loss. She’s bringing the 'champagne of bourbon' to the table with a focus on milestones and big wins.